Build a Segment for a Specific Event
If you're looking to gather a group of customer's who attended a specific event (i.e. notify about a schedule change, let them know about a related workshop/event, etc), you've come to the right place!
| How to Create a Segment for a Specific Event | Visual Support |
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| Begin by creating a new segment. |
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Name your segment. While a description and tags are optional, Union strongly encourages adding a tag. Then click Create Data-driven Segment. |
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| The User Data will be an Event. |
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For the event_name, you'll want to search for registration_redeemed. Then, click Refine. |
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| Then, you should see an option to click, Add event data filter. |
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| Next, search for event_name in the event_attribute_name drop-down. |
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| Change the default String or Number (is equal to) to a String called contains. |
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Finally, add the name of your event and click Save Changes. *Optimal to use exact name of your event that is in Union. |
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Once saved, you should see the people on the right. If you would like to check (recommended), click on the bolded number of people, to see your list.
